Flash Mob

An unrehearsed, spontaneous and dispersed mass action. It requires a concept that will get mass attention and/or mass participation.

What is a Flash Mob?

A flash mob is the most fun you’ll have organizing. It is an unrehearsed, spontaneous and dispersed mass action. It requires a concept that will get mass attention and/or mass participation, so the more performance-based, usually, the stronger the impact.

Examples of Flash Mobs: In Belarus in 2011, peace activists protesting police brutality would plan large meet ups in public spaces and simply clap their hands. Police, bewildered, were caught arresting people for the simple act of clapping. A powerful challenge to an irrational regime. Flash mobs can also occupy buildings. In the UK, flash mobs took over Vodaphone stores to draw attention to the company’s record of unpaid taxes.

How can you adapt this to peace advocacy? Here are some ideas:

Flash mobs are fun and spontaneous, and rely on friends inviting friends, so you have to make it appealing. Here are some ideas:

  • Fly Kites Not Drones: Get 50 students to occupy a central area on campus and fly kites. Have your message printed largely.
  • Have many protesters attend a talk of a pro-war speaker. Disrupt the speaker with a dance party.
  • To protest silencing of victims of sexual violence, have protesters wear duct tape over their mouths all day. Have fliers printed for them to pass out when asked why they are wearing tape, include event details. At sunset, meet in a central location for a candlelight vigil.

To contribute ideas or for any questions you might have please contact Kate Alexander, Director of Policy and Outreach